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R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Leadership Development Training

Leadership Development is a process which enables people to do well in management positions within organisations. Leadership positions are those which facilitate implementation of an organisation's strategic plan through building mutual understanding, winning trust and developing the skills of others. Managing is all about making people work and getting things done. There is always a balance between doing what you say you will do and saying what needs to be done and this is one of the fundamental keys to leadership success.

The term 'leadership development' can be used in two separate ways. One can be talking about leadership training and the other, coaching. Coaching is about mentoring and training leaders whereas leadership development is about training and qualifying individuals for leadership positions. Generally speaking, leadership development takes into account aspects such as: self-awareness, emotional intelligence, negotiation, social skills and people skills.

Leaders are made, not born. Good leaders come from a culture of leaders. They must have the ability to rise to difficult situations and handle change effectively. In fact, this is what they should learn during their training. It helps prepare them for managing complex situations as well as motivating them to take on challenging assignments.

Leadership Coaching focuses on creating a culture of positive energy and communication in organisations. By practicing leadership, individuals become more assertive, take charge and lead. People start to appreciate each other more and working towards common goals. Coaching will teach the basics such as team functioning, delegation, negotiation, conflict resolution, morale and acceptance. They will also learn more effective methods for resolving conflicts, motivation, time management, stress management, vision and goal setting.

Leadership Development can be taught by a consultant, an expert or a coach. The consultant will need to identify your personal characteristics and preferences. Then, he will design a course that will help you understand yourself and identify your skills, talents and potentials. The next step is to identify your obstacles. The coach will help you identify the problems or negative attitudes that you have that are stopping you from being successful. With coaching, you will also be able to overcome your fears.

The main aim of the program is to help you develop both leadership and managerial skills. These courses can be customized to suit the needs of each individual. The course usually lasts for two weeks and can be conducted in one afternoon at a scheduled time or at a leisurely pace.

Leadership Development Coaching is an excellent investment that can reap long-term benefits. Since the curriculum is interactive and involves live coaching, you can easily pick up the skills and practices on a day-to-day basis. As a leader, it is very important that you know how to manage effectively. Since leadership is dependent on organizational culture, the training will also involve a system of quality control. This will help to ensure that what you learn is in accordance with the current working practices at your organization.

If you wish to become a coach, there are many institutions that conduct such programs. In fact, there are several organizations that offer this kind of development program. It is important that you select a coach that has considerable experience in this particular field.

Leadership Development Coaching can prove to be very beneficial. If you are able to master some basic coaching skills, you can take this profession to another level. In fact, it can be used to enhance management effectiveness and overall team building. If you have a knack for management and leadership, you can certainly excel in this field.

Some people think that leadership comes naturally while others have to work at it. Leadership Development Coaches can certainly help you achieve your goals. If you want to achieve more success, you have to motivate yourself. If you are not willing to put forth the effort required, there is no way that you will be successful in this field. You must be willing to go the extra mile.

Leadership development training will not only help you gain the skills to lead a team, but it will also help you relate to your team. Your communication skills will be much better once you master this skill. Your personality will also shine through as you learn to deal with people well. Once you learn how to effectively lead people and develop good team skills, you will be able to serve your community better.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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